Graphic Design 2
Embrace Yourself is a body positivity campaign I designed for Graphic Design 2. The purpose of the campaign is to encourage women to recognize their diverse body types as beautiful. The campaign was developed in response to a lack of representation of body types in the media and, therefore, focuses on representing these body types in large quantities and in as many environments as possible. The campaign is made up of a series of posters, figures painted onto fitting room doors, and a mobile app.
Click here to view the process book!